For years, Paul Harvey, a well-known radio personality entertained a vast listening audience with banter and chit chat about life occurrences that didn’t make the headlines. His stories were always interesting and informative.
He called the special segment of his daily show: NOW YOU KNOW THE REST OF THE STORY. The closing words provided a surprisingly little-known fact about THE REST OF THE STORY.
Here in Sun City, the expansion of Northwestern’s Physical Therapy facility provides an opportunity for interested residents to KNOW THE REST OF THE STORY.
In spite of a resident’s suggesting at the Board meeting, that the Northwestern Physical Therapy issue is ”Like Beating A Dead Horse” meaning any further discussion about the issue is pointless there are some additional facts that are interesting and should be something you may want to know.
* The Physical therapy service was launched in a corner of the walking track
* Some how, some one realized, to no one’s surprise, that the space was inadequate
* Somehow, someone including the Fitness Committee, CAM Board, Fitness Manager, and Centegra’s Liason, agreed to convert the fitness manager’s office to accommodate an expanded physical therapy facility.
* THE REST OF THE STORY: Full service therapy requires a variety of types of equipment. Therefore current fitness facility equipment will also be available to therapy patients on a monitored basis. When, Sun City’s space or equipment are inadequate, patients will be directed to the hospital or a facility of their choice.
* MORE REST OF THE STORY: Sun City is providing an incubator of revenue generating services for the hospital. It falls in the category of commercialism, business, trying to increase market share.
Sun City is participating in a commercial venture competing with at least six therapy services in town. Bonus incentives as offered in the current Lifestyle, smack of marketing offers, such as buy one get one free or $1000 off MSRP. Why the incentives for therapy?
* What’s next? Not to trivialize the possibility but maybe a valet pick up service to and from home and the Lodge for therapy sessions.
Jim Darow
Neighborhood 5